UPTOWN’s Holiday Season Updates

So many exciting things are happening right now as we prepare for year’s end. We’re working on both a Winter and Summer Screening Series (TBA); our first Film-in-The-Classroom pilot project is about to conclude; we’re awaiting the final go-ahead to clean the graffiti off the theater’s facade and complete some other safety maintenance work; and we are working with our architects to finalize design details. We expect to launch the search for a general contractor in March.

The Uptown continues to form new partnerships with local organizations, including Bloomingdale Aging in Place, which recently hosted a zoom with more than 100 members who eagerly listened to Ira Deutchman and Adeline Monzier talk about the project. They asked several key questions regarding the design and operation of the film center:

  • Yes! The film center will be ADA compliant, with an elevator, accessible bathrooms, and accommodations for both hearing and visual impairment.
  • Yes! The fifth theater–equipped with screen and approx. 40 flexible seats–will be made available to local nonprofit groups and education classes as well as for party rentals.
  • Yes! We will be a membership-based film center.

Your Support Is Building a New Future for Arthouse Cinema on the UWS!

Fundraising for the build-out of the Uptown Film Center continues to be a major focus. This month is particularly critical to our efforts because we are applying for crucial City and State grants. We’ve been told in no uncertain terms that the money is there–but the City and State need to see continued support from our community, both in contributions, number of donors, and endorsements, to unlock those dollars. Receiving these grants would be a major leap forward in reaching our ultimate goal of $29M.

In answer to this time-sensitive call for support, we have received a number of major gifts–including a very generous repeat gift from the Klingenstein-Martell Foundation, as well as new leadership donations from the Great Hill Foundation, Ruth Nelson Family Foundation, Bloomberg Philanthropies, Ben Stiller & Christine Taylor, and several others. Significantly, our capital campaign has also brought in more than 100 new and repeat donors in just the last month, at every giving level of giving.

We are so thankful for all of you who have made donations to make this project turn from dream to reality!  All gifts before the end of the year will be matched by a generous donor and are 100% tax deductible. See Ways to Donate.

We are thankful, too, for the enthusiastic endorsements we’ve received from our local electeds, who have been extraordinarily helpful at every step, as well as for letters of support from a wide variety of community partners, including SAG/AFTRA, Columbus/Amsterdam BID, the West 90th Neighborhood Assn., and PS 84.

All endorsement letters will be included in our grant application(s); names will appear on our website. If your group (or building) would like to write a letter of endorsement for the Uptown Film Center, we would be honored. Please email it as an attachment to beth@uptownfilm.org.

A NEW NAME IS COMING!

The original theater, built in 1933,  was called The Midtown.

First it was the Midtown in 1933, then the Metro in 1982 and the Metro Twin in the 1990s…

Now, UWS Cinema Center (our nonprofit entity) is getting ready to announce our NEW FILM CENTER NAME on October 28th!

Why a new name? While we want to embrace the historic nature of our past, we want to better reflect our far-reaching mission–to be a destination on the Upper West Side for quality independent, documentary and international films, film festivals, repertory (classic) films and children’s programming; and to become a multigenerational, community-centered, affordable destination for culture and conversation, inspired by talk-backs and educational programming for all ages. We also want to distinguish ourselves from New York City’s other “Metro” cinemas–the downtown Metrograph and the recently opened Metro Private Dining in Chelsea.

Keep your eyes and ears open for the big announcement!

(Our website and social media will still be accessible through the current urls, but will appear with the new name during the last few days in October!

Brick by Brick, Help Us Bring the Dream to Life!

People ask how long construction will take. We are tempted to say, “as long as a piece of string…”  The truth is, the time frame will depend on the strength of our fundraising–which is and will continue to be a major focus. We hope to begin the staged work with the money in hand—right now approximately $2M.

We have had several leadership donations come in since the announcement of our successful purchase on April 6, as well as many smaller donations  Gifts at any level are critical to our success; so far, they have enabled us to invest in professional software for managing our donations, accounts and mailing list; paying for insurance on the property; and, we hope, installing some lighting under the marquee for safety purposes. We’ll be paying the architects for their work, expeditors to help cut through city red tape, and a super to watch the property, So, your cash donations are critical. Our admin team is still 100% volunteer, so your donations go directly toward setting up systems, maintaining and building out the property.  Because we are a 501(c)(3) nonprofit, your gift is 100% tax deductible.

Granted, fundraising is a bit challenging in this political climate, but we are energized by the number of people who say that giving to a local initiative like this makes them feel empowered—to be supporting both the neighborhood, and the arts.

Make a donation and encourage friends/neighbors to join the effort too!